Why Is AI Not Taking Hold In Marketing?


A recent boom in discoveries in the field of artificial intelligence has led to a new wave of AI-based products and services, with professionals in virtually every industry having their fields turned upside down thanks to disruption brought in by AI. Nonetheless, marketers have failed to take advantage of the recent boom in AI spending, and tech-savvy professionals aiming to get their hands on the latest gadgets are beginning to wonder why AI isn’t taking hold in marketing.

Original story on Datafloq: https://datafloq.com/read/why-is-ai-not-taking-hold-in-marketing/5276